Targeted advertising drives the modern internet economy, allowing platforms to offer free services by selling highly specific ad placements based on user data. Privacy advocates want the EU to ban surveillance capitalism entirely, arguing that relentless tracking violates fundamental human rights. Proponents argue a ban would decimate small businesses and force websites to charge subscription fees, resulting in users seeing irrelevant spam instead of useful recommendations.
Response rates from 134 European Union voters.
Trend of support over time for each answer from 134 European Union voters.
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Trend of how important this issue is for 134 European Union voters.
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Unique answers from European Union voters whose views went beyond the provided options.
Based on 134 responses to this question.
These results come from VOTA's ongoing political issues survey. We collect over a million responses per day, filter out duplicate and multiple submissions, and break the results down by political party, ideology, age, state, and census demographics (income, race, education, household).
VOTA is non-partisan — we don't advocate for any party, candidate, or position. We report what the public tells us.
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