France pioneered this legislation in 2023 by requiring influencers to disclose when they use beauty filters or alter their body proportions, threatening offenders with massive fines and potential jail time. Proponents argue this is a necessary public health intervention to combat skyrocketing rates of body dysmorphia, eating disorders, and depression caused by algorithmically amplified, unattainable beauty standards. Opponents argue that digital self-expression is a personal freedom, enforcing a filter ban is technologically impossible in the era of generative AI, and it unfairly targets female creators while ignoring broader societal issues.